PR & Communications Specialist

Urban Barn is seeking a PR andCommunications Specialistto join the Marketing Team at our Home Office in Burnaby, BC. Reporting to the Director of Marketing, the PR and Communications Specialist will oversee all PR and internal and external communications.

What You’ll Do

• Develop PR strategies to gain brand and product exposure, enhance brand positioning and positive perception
• Foster and maintain relationships with media contacts and relevant outlets
• Maintain up-to-date and relevant media and influencer lists, emerging outlets, etc.
• Manage and partner with Quebec PR agency to provide creative and strategic support as needed
• Write and distribute press releases, media alerts, and pitches to secure brand coverage
• Lead internal Brand communication and initiatives
• Plan and coordinate media, tradeshow, product launches, and store-level events, including Interior Design Show participation in Toronto
• Provide recommendations, crisis management, and flag sensitive issues for external campaigns as needed
• Manage campaigns, identify opportunities and risks through monthly reporting and analyzing data, implementing solutions, measuring actions and tracking results
• Work across departments, including translation, graphic design, and the Planning and Purchasing teams
• Support and partner with social media team on content calendar, communication, and influencer programs to identify opportunities

Who You Are

• Great communicator and storyteller with the ability to share creative ideas and collaborate effectively with the team
• Socially savvy, able to represent and advocate for our brand with a strong voice
• You are creative, motivated, and looking to contribute in a meaningful way
• You turn every occasion into an opportunity to build customer loyalty and strengthen brand identity
• Excellent writing, editing, and proofreading skills
• Extremely detail oriented with the ability to multitask and meet tight deadlines

What You Bring

• 3 to 5 years experience in the public relations space with proven experience delivering successful results
• Degree or diploma in Public Relations, Marketing, or related discipline
• Ability to brainstorm and strategize initiatives based on campaign goals and business objectives
• Proven track record developing and implementing successful PR campaigns
• Expert knowledge of the global media landscape, with established contacts in both print and digital media.
• A strong understanding of social media platforms, activities, and best practices
• A keen sensibility and knowledge of design, fashion, retail, pop culture, technology, social media, and marketing trends
• Bilingual language skills (French & English) are a definite asset

Why Join Urban Barn

• We don’t just sell home decor; we help furnish life’s biggest moments
• Work for a proudly Canadian company with stores in six provinces
• Generous employee discount
• Competitive benefits package
• Commitment to your growth and development within the retail and home decor industry
• We offer a fun work environment with a collaborative team that loves to talk design

Urban Barn is a national retail chain offering high-quality furniture and home décor. Established in 1990, we are a proudly Canadian company with over 50 retail stores across the country. We’re all about making our customers and employees feel right at home.

To apply please visit: www.urbanbarn.com/careers