Social Media Coordinator

Jobinhalt

Subsidiary:Marigold Infrastructure Partners

Colas Canada is part of the Colas Group, a world leader in transportation infrastructure construction and maintenance. The Colas Group also has a network of companies in the USA.

Profile

The Edmonton Valley Line West (EVLW) LRT project is a 14-km long line extension of Edmonton’s growing LRT System. It is the first LRT extension project using low-floor vehicle technology in Western Canada and will be a landmark LRT endeavour after the 5-year construction term. Marigold Infrastructure Partners (MIP) is the Joint Venture group that has been selected to design and build this portion of the ELVW.

MIP is adding a Social Media Coordinator (SMC) to support the Communications team. The SMC will be a dynamic communicator who is passionate about engaging with community members about their communities. They will have a proven commitment to customer service, be a self-starter and team player.

Responsibilities

• Execute Marigold’s social media strategy which includes:
• maintaining Marigold’s social media accounts (Facebook, Instagram, Twitter, YouTube)
• social media monitoring
• developing engaging and compelling content.
• relaying Project concerns identified on social media platforms
• provide regular updates and analytics
• draft responses to social media inquiries
• support the City of Edmonton’s social media strategy as directed by the City.
• Monitor phone line and email inquiries and coordinate with communications manager and stakeholder relations manager for social media responses
• Support the communications team in its daily functions and attend events and meetings away from the office when required
• Coordinate videos, photos, artists renderings, promotional material, booth for events and other pop up style events, display boards, paid print and digital advertisements, mailouts, postcards
• writing public notices
• providing holiday coverage for other members of the communications team
• Administrative duties that support the communications team including scheduling meetings and drafting meeting minutes and responding to public calls
  

Preferred Qualification

• Strong writing and editing skills
• Ability to derive language, tone, and messaging unique to the stakeholders
• Advanced level working ability with Microsoft Office products
• Knowledgeable about the various platforms (Facebook, Instagram, Twitter, etc.) for creation of relevant content and interactive media experiences
• Up-to-speed with changing updates, tools, rules, and algorithms to create an active social media strategy.
• Understand the urgency of responding to audience in a swift and helpful manner.
• Metric-driven to determine what tactics are most effective and where improvements are required.
• Flexibility to respond with ease to changing dynamics of the role.
• Post-secondary in one of the following: Business, Communications, Public Relations or Marketing preferred
• 1-3 years’ experience responsibility for company or project social media required.
  

Colas Canada Inc. expressly prohibits any form of workplace harassment based on race, colour, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Colas Canada Inc. employees to perform their job duties may result in discipline up to and including discharge.