sales and marketing manager

Business Equipment and Computer Applications

• MS Windows

Additional Skills

• Plan and control budget and expenditures
• Market business services
• Manage contracts
• Hire, train, direct and motivate staff
• Develop promotional materials
• Write and edit press releases, newsletter and communications materials

Area of Specialization

• Market research
• Marketing
• Communications

Specific Skills

• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
• Plan, organize, direct, control and evaluate the design, development and maintenance of Internet and Intranet sites to manage an organization’s Internet presence
• Assist in product development and direct and evaluate the marketing strategies of establishments
• Establish distribution networks for products and services, initiate market research studies and analyze their findings
• Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
• Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
• Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations

Transportation/Travel Information

• Public transportation is available

Work Conditions and Physical Capabilities

• Fast-paced environment
• Work under pressure
• Attention to detail
• Large caseload
• Large workload
• Tight deadlines

Ability to Supervise

• 3-4 people

Personal Suitability

• Initiative
• Effective interpersonal skills
• Flexibility
• Team player
• Excellent oral communication
• Excellent written communication
• Client focus
• Interpersonal awareness
• Dependability
• Judgement
• Reliability
• Organized