Sparks Academy Marketing Specialist Description

작업 내용

Objective:

· Promoting the company’s existing brands and introducing new products to the markets

· Contributes to marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition

· Connecting with customers to ensure continued education and success throughout the relationship lifecycle

Daily and Monthly Responsibilities:

· Manage daily marketing tasks

· Conduct market research and identify new opportunities

· Gather and analyze consumer behaviour data (e.g. web traffic and rankings)

· Generate reports on marketing and sales metrics

· Contribute to collaborative efforts and organize promotional events

· Coordinate with the marketing design and content teams to generate digital and print advertising material

· Maintain and update impeccable records of marketing metrics and results of past campaigns

· Prepare and deliver regular sales forecasting reports

· Monitor and report competitors’ marketing and sales activities

· Coordinating sales effort with team members and other departments

· Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services

· Continuously improve through feedback

· Lead and manage customer engagement and communication programs, such as in-person/virtual events, workshops, annual conferences, awards programs, onboarding and ongoing nurture campaigns

Recruitment Requirements:

· A College Diploma is required. Marketing-related fields are preferred, e.g., public relations, communications, or digital marketing, etc.

· A minimum of one year of experience in education or training courses promoting and management is required

· Proven experience in serving students and customers with various demands

· Proven experience in delivering effective and innovative campaigns, and event plannings, etc.

· Abilities to analyze market trend and conduct market research

· Strong skills to manage programs and task

· Excellent oral and written communication skills

· Good organizational skills

· Attention to detail

Job Types: Full-time, Permanent

Salary: $28.00-$30.00 per hour

Additional pay:

• Bonus pay

Schedule:

• Monday to Friday

Experience:

• Marketing: 1 year (preferred)

Work remotely:

• No