Marketing Specialist - Marketing

Job Title: Marketing Specialist
Reports to: Marketing Manager
Applications close: April 18, 2022
To Start:Immediately

Mount Washington Alpine Resort is hiring a Marketing Specialist to join our permanent year-round team. This position requires a creative, innovative, and strategic thinker with keen attention to detail. The Marketing Specialist works to elevate Mount Washington’s brand strategy and to message across all lines of business and marketing channels, managing multiple projects with internal departments and external stakeholders. The ideal candidate has a content coordination and graphic design background with strong organizational skill and excellent communication. The Marketing Specialist must be comfortable in a fast-paced environment, collaborating with various partners, effectively prioritizing workflow.

Responsibilities:

• Own the development of all resort social media channels, grow online networks, and enhance community engagement. Produce and share creative photo/video content
• Collaborate to execute compelling, multi-channel marketing campaigns. Maintain consistent brand standards and alignment with the department’s overall goals and objectives
• Design and coordinate the production of traditional/digital promotional materials, including web graphics, digital banners, advertisements, signage, posters, brochures, sales kits, forms, etc.
• Copywrite and craft tailored audience messaging for sales, promotion and informative purposes
• Support Web Developer with the creation and maintenance of website and email content
• Work alongside Events Team to promote the annual calendar of events and partner activations, including updating website event pages, distributing posters and other channels as determined
• Other resort and administrative duties as assigned

Required Qualifications:

• Able to work in person at Mount Washington. This is not a remote position
• University/college degree or related experience
• Exceptional eye for graphic design
• Knowledgeable with Adobe Creative Cloud and other design software such as Canva, BannerSnack
• Enthusiasm for social media spaces and online community building
• Excellent organization and ability to multi-task to deliver projects on time
• Effective interpersonal, spoken, and written communication skills
• Attention to detail and commitment to delivering excellent results
• Self-motivated, innovative, and independent creative thinker
• Up to date on online trends, social media best practices and tools of the trade
• Strong copywriting abilities, outstanding proofreading and editing skills

Other Bonus Points:

• Passion for the outdoors, intermediate to advanced skier or snowboarder, mountain biker
• Working experience within the ski/tourism industry
• Include a portfolio of your past design, copywriting, or other creative works

Hourly wage to be based on experience. Create a profile at the link below, and apply with your resume and a cover letter.