Marketing Specialist

작업 내용

WHO YOU ARE
Your friends look to you for trends – whether it’s the latest TikTok or Insta channel, pantone colour of the month or that lifesaving app everyone needs to download. You are passionate about all things marketing & communications – from inspiring copy and design on that next great ad campaign, to hitting send on that perfectly crafted reel that is sure to go viral. You are always the life of the party and captivating an audience with a great story is what fuels you.
You are also someone who is not afraid to say what you mean and do what you say. You challenge the status quo, pitch your ideas with confidence and are willing to go the extra mile to ensure your content stands out from the crowd.
WHAT YOU’LL DO

Be the lead in strategizing and administering Harvard’s social media marketing efforts for our various corporate and project accounts across Canada. This includes but is not limited to:
1. Creating annual social media strategies & content calendars, including key performance indicators
2. Developing innovative and creative media content across social media platforms
3. Implement a consistent publishing schedule to effectively engage our target audience and increase our advertising reach
4. Educating and assisting regional marketing coordinators with execution of retail social media and content strategies.
5. Tracking ongoing social media trends and implementing best practices where appropriate

• Manage tenant engagement activities within our Downtown Regina portfolio, building memorable experiences and positive relationships through engaging storytelling, events and activations.
• Act as the primary design/visual resource to Harvard’s various departments, ensuring all customer and employee facing assets are up-to- date and in line with Harvard’s creative brand. This includes leasing brochures, imagery, website profiles, presentations, signage and RFP’s. Identify and Grow Harvard’s Community Investment initiatives. Be active and assist in the promotion and proper communication of Harvard’s community involvement programs and company events.

WHAT YOU HAVE
Education & Experience

• Bachelor’s degree in marketing, communications or another related area of study
• Minimum 2+ years’ experience in a marketing/communications role
• Flair for creative storytelling and advanced communication/editing capabilities
• Proven Social Media Management Skills
• Experience with digital marketing strategies (websites, apps, CMS platforms)
• Event / Project Management Administration / Organization skills
• Added experience with Adobe Photoshop, Adobe In-Design, Adobe Illustrator would be a bonus

Personality & Strengths

• Creative & competitive mindset that strives to raise the bar in every piece of content or project
• Entrepreneurial spirit and the initiative to grow your position
• Outgoing and collaborative personality that loves meeting new people and working in teams
• Excellent time management and attention to detail

WHAT’S IN IT FOR YOU

• A flexible, collaborative work environment with opportunity for advancement.
• Freedom to own your position and make an impact in markets across Western Canada.
• Competitive salary and bonus opportunity
• Employee Wellness program
• Encouragement of lifelong learning through education and training

Harvard provides employees with a challenging work environment encouraging professional growth, innovative thinking, and collaborative work. If you feel you are the person we are looking for in this position, please apply with your resume in confidence through the Careers tab at www.hillcompanies.com.