Marketing Coordinator, Ontario

Company Description

American Iron & Metal (AIM) is a family-owned company and recognized global leader in the metal recycling industry with more than 125 sites and 3500 employees worldwide. We have continued to prosper for the last eight decades thanks to the dedication of our employees and the ongoing trust and support of our customers.

We take pride in doing good things for the environment to help create a greener, more sustainable future for all.

It’s simple; we do it right. We AIM for excellence.

Job Description

Reporting to the Director of Marketing - Ontario, the Marketing Coordinator role at AIM provides media coordination, public relations, event coordination, digital coordination, creative projects, and budgets and planning.

Media Coordination

• Assist with Creative Briefs, as required, for both internal & external resources
• Implement all marketing initiatives and their placement as per approved media plans (Print media, collateral, digital media, signage, sales centre)
• Municipal Signage bylaw knowledge, permit application tracking & process management

Public Relations

• Participate in the design of the company’s PR strategy including sourcing new approaches and developing new strategies
• Serve as a point person on all proactive and reactive media matters related to regional and national public relations campaigns in English
• Manage donation communications, coordinating with internal departments, Digital Marketing Specialist, and media partners
• Monitor all AIM Recycling and competitor information (i.e. pricing, events, industry news, etc.)

Event Coordination

• Collaborate and manage collateral items required for events, site openings and sponsorships (ie. Tent, heaters, food drink, DJ, parking etc).
• Assist in development of sponsorship strategy to drive brand awareness
• Attend sites openings, trade shows and events

Digital Coordination

• Assist Digital Marketing Specialist in monitoring email inquiries and social media outlets
• Collaborate to develop social content, write and execute for all applicable outlets
• Assist with development and maintenance of social media calendar

Creative

• Assist Director of Marketing with execution of creative output across all applications
• Ensure accuracy of all creative before approval and execution
• Ensure that Head Office has all necessary brochures and collateral on hand at all times
• Support internal departments with creative tasks/executions as needed

Budget and Planning

• Work with Director of Marketing to develop budgets and media plans
• Prepare RFQ submissions to vendors/suppliers (signage, media planning, etc…)
• Other duties as required; The Marketing Coordinator will experience intermittent peak periods (tied to site openings, events, trade shows, etc.) that will occasionally call for longer hours, including some evenings and weekends.

Qualifications

• Post secondary education in marketing, advertising, or communications is beneficial
• Minimum of two to three years of relevant experience in a similar role
• Professional level communication skills
• PR knowledge and experience advertising corporate programs, sponsorship & community involvement an asset
• Excellent computer skills with an in-depth knowledge of all Microsoft 365 programs (Outlook, Word, Excel, and PowerPoint)
• Valid Drivers License require (10% travel to required events)

Skills

• Dedicated/hardworking
• Customer service oriented
• Organized
• Autonomous
• Trustworthy
• Professional/Discreet
• Flexible

Additional Information

• A competitive wage, vacation, benefits and a 401K matching program.
• The tools and support needed to be successful in your career and professional development.
• A dynamic & rewarding work environment