Digital SEO Copywriter

仕事内容

Duties:
Develop and write digital content that meets business and marketing goals from start to finish.

Collaborate with strategists, designers, and other members of your digital team to ensure that the content is compelling and effective

Conduct SEO research to find high-performing keywords that align with your content’s objectives.

Generate, edit, publish and share daily content on social media that builds meaningful connections and encourages engagement/action

Create social media editorial calendars and schedules

Write engaging blogs for a variety of clients across different industries, proofread and edit copy for digital media, and optimize content to improve its performance

Write lead-generating copy for landing pages that will be benefit-driven and ultimately lead to conversions

Write engaging and optimized copy for websites

Develop creative and captivating copy for digital media ads, such as Facebook, Instagram, LinkedIn, Google Ads and Display Ads

Continuously capture and analyze the appropriate social data/metrics, insights, and best practices

Develop email marketing campaigns that get opened, read and clicked

Meet and work with cross-functional team members to incorporate business and UX requirements in copy and content

Generate SEO audits and Improve website technical performance

Skills:
- Expert knowledge in Google Search Console and SEO tools for keyword research and analysis.
- Experience with content management systems (CMS) such as WordPress for publishing and updating website content.
- Basic knowledge of CSS and HTML5 to make minor design edits or troubleshoot formatting issues.
- Ability to compelling ad copy for Google, Facebook and Instagram

- Ability to develop full social media content calendars
- Strong research skills to gather information on various topics and industries.
- Excellent written and verbal communication skills with a keen attention to detail.

Note: Copywriters are responsible for creating compelling written content that effectively communicates the brand’s message to the target audience. They should have a solid understanding of digital marketing strategies, SEO techniques, and possess strong writing skills. Proficiency in Adobe Creative Suite, Google Search Console, WordPress, CSS, HTML5, and social media marketing is highly desirable. The ability to conduct thorough research is also crucial in order to produce accurate and informative copy.

Job Type: Full-time

Salary: $45,000.00-$60,000.00 per year

Benefits:

• Company events
• Dental care
• Extended health care
• On-site parking
• Paid time off
• Tuition reimbursement
• Vision care

Flexible Language Requirement:

• French not required

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday

Supplemental pay types:

• Bonus pay
• Overtime pay

Ability to commute/relocate:

• Burlington, ON L7L 5H6: reliably commute or plan to relocate before starting work (required)

Experience:

• SEO: 2 years (required)

Work Location: Hybrid remote in Burlington, ON L7L 5H6

Application deadline: 2023-10-25
Expected start date: 2023-12-01