Event Services Manager

le contenu du travail

SUMMARY

The Event Services Manager is responsible for working directly with clients to design impactful, authentic experiences for our guests. This role is responsible for developing a highly skilled and productive team of Event Service Coordinators that meet and exceed revenue targets, while promptly and professionally addressing the needs of prospective and existing client

s.

This is accomplished by successfully achieving the defined objects and financial targets associated with the event though supporting and strategizing with the client. This position is critical to the success of Westerner Park and the events it hosts and applies a project management approach when cascading information to business units. The Event Services Manager provides service excellence and leadership as part of a multi-faceted t

eam.

ESSENTIAL DUTIES AND RESPONSIBI

LITIES

Under the direction of the General Manager, the Event Services Manager is responsible for, but not limited to, the fo

llowing:

Core

• Functions
  
  Develop, implement and monitor strategies and objectives for the business unit. Understanding full lifecycle
• of an event.
  Lead event organizers through the planning process; anticipating needs, and developing exceptional project management expertise and e
• vent strategy
  Provide detailed guidance and leadership to the Event Services Team and other business units on event r
• elated matters
  Work in concert with other business units to ensure congruence with Event Service operations and objectives and review current opportunities, challenges and discuss event developm
• ent initiatives
  Contribute to overall revenue goals to include food & beverage, catering, meeting room rental, and
• box office.
  Research and identify new business opportunities across a broad spectrum of agriculture, trade, sports and entertainment, conferences and meetings for Westerner Park including reaching out to event planners and staying abreast of
• local events.
  Assess full reports on events organized which include obstacles and opportunitie
• s encountered.
  Maintain high levels of customer satisfaction and client retention levels. Resolve customer concerns and complaints in a courteous, profe
• ssional manner.
  Utilization of EventPro to ensure that records of all prospects/business development contacts, calls and meeti
• ngs are recorded
  Develop and implement marketing strategies in conjunction with the Marketing & Communi
• cations team.
  Develop valuable business relationships that result in additional sales and new customers. Research each customer’s business, event needs, identify who to talk to and how to get
• sales closed.
  Conduct all necessary internal and external meetings in order to foster relationships and synchronize division of responsibilities for a great cl
• ient experience
  Develop solutions to any risk and cost concerns as it relates to the event. Resolve any challen
• ges or problems.
  Maintain up-to-date knowledge of competitors and opportunities in
• the marketplace.
  Participate in industry related organizations and in the local community to drive
• and book business
  Monitor customer preferences to determine focu

s of sales efforts.
Lea

• dership and Coaching
  
  Ensure the overall Event Services delivery presents an exceptional custo
• mer service experience
  Lead, coach and motivate team to achieve
• pre-established goals.
  Develop cust
• omer service initiatives
  Model and champi
• on Westerner Park values.
  Demonstrate and practice the avoidance of silo thinking and reinforce the priority of overall collaboration
• and organizational success
  Proactive approach to ensuring the team is setting priorities when it comes to planning time and re
• source allocation to events
  Set sales expectations for each of Westerner Park’s event services representatives including customer expectations, a
• s well as quota achievement.
  Determine staffing requirements and hire or oversee hiring of staff. Recruit and sele
• ct service-oriented personnel
  Perform re
• gular performance evaluations.
  Provide leadership for employee relations through effective communications, coach
• ing, training, and development.
  Ensure staff acquire and maintain extensive product knowledge of the ful
• l range of products and services
  Ensure effective customer service is maintained by scheduling resources in an appropriate manner to re
• spond to customer traffic volumes
  Ensure that all personnel comply with internal policy and

procedures and ethical

• standards.
  Client Event Management
  
  Develop and maintain constructive and cooperative working relationships with clients and customers i
• n the course of their event planning.
  As appropriate, meet the customer at the event, ensure proper event set-up and customer satisfaction. Take initiative to solve any problems by liai
• son with other business unit managers.
  Oversee the coordination of all events that pertain to Event Services including but not limited to sports and entertainment, tradeshows and conferences, agric
• ultural events, weddings, and banquets.
  Source venues and contractor
• s obtain quotes and conduct site visits.
  Oversee detailed an
• d accurate event bookings within EventPro
  Liaise with conference delegates and exhibitors from the time that they commit to attending, th
• roughout the lead up and during the event.
  Assist Westerner Park Finance business unit with even
• ts related to invoicing and credit control.
  Co-ordinate delivery of Westerner Park
• materials to events, internal and external.
  Supervise the development and productio
• n of promotional materials and presentations.
  Provide event support as need

ed i.e. trades

• how booths, offsite events, etc.
  Administration
  
  Responsible for compilation
• of required sales reports and reporting process.
  Maintain accurate and
• up-to-date records of all sales and transactions.
  Complete all required and r
• equested reporting in a timely and accurate manner.
  Perform special projects and other responsibilities as assigned. Par
• ticipate in task forces and committees as requested.
  Manage the budget cycle including planning, authorizing expense
• s, attaining revenue expectations, and administration
  Prepare sales reports including but not limited to forecasts, weekly business development activit
• y reports to evaluate sales effect

iveness and progr

• ess
  Perform othe
• r duties as necessary.
  CORE
• COMPETENCIES
  
  Custo
• mer Focused
  Com
• munication & Teamwork
  Qual
• ity Orientation
  Time Management
  
• Adaptability / Flexibility
  Cr
• eative and Innovative T
• hinking
  Decisio
• n Making and
• Judgement
  Planning and Organizi
• ng
  Problem Solving
  R
• esult Focu
• s
  Accountability and D
• ependability
  Ethics and Integrity
  

Leadership
Mathematical Reason

• ing
  Development and Continual Learning
  QUA
• LIFICATION AND REQUIREMENTS
  
  High School Diploma, G.E.D. or equivalent.
  Post-Secondary
• Degree or Diploma in Business, Marketing or a related field is an asset
  Minimum of 5 years’ sales experience, including 3 years of
• field sales management experience in a b
• usiness-to-business environment.
  Minimum of 2 years’ management experience
  Demonstrable experience of developing sales strategy and product develop
• ment plans linking to the business plan with knowledge of national markets.
  Leadership ability and team building skill
• s to effectively supervise professional and non-professional
• staff required.
  Able to effectively communicate both verbally and in writing.
  Able to build and maintain lasting r
• elationships with corporate departments, key business partners, and
• customers.
  High level of proficiency with Microso
• ft Office productivity suite.
  Strong knowledge of EventPro software is an asset.
  Well
• -developed problem-solving skills and ability to develop conceptual alternatives.
  Able to find new methods and princip
• les and ability to incorporate them into existing maintenance

practices as nee

• ded.
  High degree of resourcefulness, flexibility, and adaptability.
  WORK ENVIRONMENT
  
  Interacts
• with business unit managers, vendor partners, staff, volunteers, clients, and guests.
  Able to work i
• n a fast-paced event e
• nvironment while being highly mobile for ext
• ended periods of time
  Travel may be required
  Able to conduct presentations, and meetings.
  Given Westerner Park is in the Major Events industry, this individual will need the ability to be adaptable and flexible w

ith their time. Work will include evenings and/or wee

kend shifts as event volume dictates.
AFFILIATIONS Westerner Employees Association – EXEMPT

COMPENSATION Westerner Park provides a competitive benefits and compensation package including Medical, Vision, Dental, Employee and Family Assistance Plan, G

roup RRSP, Employee Perks, incredible work environment, and career advancement opportunities.

This job description is not intended to be all inclusive and successful incumben

ts may perform other related duties as requested to meet the ongoing needs of the organization.

Thank you for your interest with Westerner Park. We look forward to reviewing your application.

Westerner Park provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Westerner Park complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placeme

nt, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Westerner Park welcomes all applicants for this position. Should you be individually selected to participate in an assessment or selection p

rocess, accommodation is available upon request in relation to the materials or processes to be used.